Brand guidelines
LetzAI is black and white, geometric and quiet. Use these marks and rules whenever you show the brand in press, partnerships or marketing.
Logo
The L, the lockup, the wordmark.
They work together or on their own. Keep clear space around each mark equal to the height of the L.
Color
Black and white. That's the palette.
The marks are solid ink or solid paper — never grey, never tinted. Colour belongs to the work people make with LetzAI, not to the brand.
#000000#FFFFFFTypography
Two typefaces.
Create what you love.
Space Grotesk Semibold
Headlines, with tight tracking. Never in all caps.
Generate the shots, cut them, export the film — in one place.
Inter
Everything else
Space Grotesk is never set in all caps — not as typed capitals, and not with a CSS uppercase transform. Use sentence case. The wordmark is drawn, not typeset. Always use the file; never retype it in another face.
Name
How to write it.
Correct
- LETZ.AI — The wordmark, headlines, formal lockups
- LetzAI — Running text, captions, press copy
Incorrect
- LëtzAI — No diaeresis on the e
- Letz AI, Letz.ai, LETZAI — Any other spelling or spacing
Usage
Do and don't.
Do
- Use the files from the brand kit
- Keep clear space equal to the height of the L
- Put the marks on black or white
- Scale proportionally
Don't
- Stretch, rotate or outline the marks
- Recolor them or add gradients
- Place them on busy or low-contrast images
- Redraw or replace the wordmark's letters
- Set Space Grotesk in all caps
Questions
Co-branding and trademarks.
Write to press@letz.ai before you publish. Bios, photos and the full kit are on the press page.
© LetzAI (Depixit S.à r.l.). These guidelines cover how the brand is shown outside the product. The product's own UI is documented in the design system.